Hey Reader,

Do your people INSTANTLY get what you do?

Like, can you express exactly what makes you the best- and differentiates you from your competitors- in a way that turns audiences into pay-in-full buyers?

I put a poll up about this in the Brand Studio yesterday so people could cast their vote and remind themselves (and others) that they aren't alone- because we ALL find it difficult to express what we do best.

And the more of an expert you are, the worse it is. 👽

That's why it's my focus for April within the Studio- so you can unpick your own golden thread- what makes you different- and express it in a way that your people see and FEEL.

It's free to join and there's already 40+ business owners in there hanging out in the community (or you can upgrade for $22- £18- and unlock all the content.)

Next week I'll be sharing even more about attention and conversion when it comes to your content and messaging, so I highly recommend you join us.

It's nice being away from the social media dumpster fire and just focus, you know?

Looking forward to seeing you in the group!

Okay love you bye,

P.S. Join the Brand Studio (it's free) for brand positioning & messaging by aliens, for aliens 👽

40+ expert business owners just like you are already vibing out and growing brands that light them up inside ✨